{"id":124,"date":"2017-04-20T17:34:10","date_gmt":"2017-04-20T15:34:10","guid":{"rendered":"http:\/\/nathaliegaillard.fr\/?post_type=project&p=124"},"modified":"2018-09-04T15:32:51","modified_gmt":"2018-09-04T13:32:51","slug":"la-martiniere-livres","status":"publish","type":"project","link":"https:\/\/nathaliegaillard.fr\/?project=la-martiniere-livres","title":{"rendered":"LA MARTINI\u00c8RE \u00e9diteur"},"content":{"rendered":"

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Collection \u00ab\u00a0mamie, qu’est ce qu’on fait ?\u00a0\u00bb
\npour l’\u00e9diteur La Martini\u00e8re<\/h3>\n

Le brief<\/strong>
\nConcevoir et d\u00e9velopper une collection de livres intitul\u00e9e \u00ab\u00a0mamie, qu’est ce qu’on fait?\u00a0\u00bb avec une des actrices de l’association \u00ab\u00a0L’Ecole des Grands Parents Europ\u00e9ens\u00a0\u00bb. Madame Burckhardt a r\u00e9alis\u00e9,\u00a0dans le cadre de cette association, des s\u00e9ances de bricolage avec un groupe d’enfants et de grands-parents\u00a0afin de rapprocher les g\u00e9n\u00e9rations. Au bout de 7 ans de collaboration, elle a souhait\u00e9 mettre \u00e0 profit son exp\u00e9rience en concevant cette collection de livres, soutenue par l’\u00e9diteur La Martini\u00e8re.<\/p>\n

L’id\u00e9e ?<\/strong>
\nAu-del\u00e0\u00a0de proposer\u00a0un livre de bricolage et de couture donnant la recette\u00a0pour r\u00e9aliser ces\u00a0cr\u00e9ations, nous avons souhait\u00e9, avec Mme Burckhardt, montrer et\u00a0mettre\u00a0en avant la relation qui se cr\u00e9\u00e9e entre les grands-m\u00e8res et leurs petits-enfants, \u00e0 travers des reportages photos, pendant ces s\u00e9ances de bricolage. Les textes d’introduction de l’auteur explique aussi comment elle a donn\u00e9 naissance \u00e0 ce projet.<\/p>\n

Direction artistique\/ex\u00e9cution
\nCasting\/stylisme<\/p>\n

[fl\u00e8che]<\/i><\/p>\n

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